Signal: Bezos gets a clue
Topic: general|Jeff Bezos might finally bring AMZN to profitability. How? He just invested in 37Signals, the company that makes the amazing project collaboration app Basecamp. I have written about the awesomeness of Basecamp. I used it religiously everyday. For Scrum iteration planning, iteration tracking, as a burn-down “chart” etc etc. My team clearly sees the advantage. It gels the project together. (I also use their Backpack for my personal projects. And yes, its equally awesome. And yes, I am a 37signals fanboy).
Now, I only hope Bezos leaves the boys there alone. Basecamp’s strength is in its simple, uncluttered interface. Certainly don’t need Amazon’s shove-it-all-in-a-page influence there!