How Yahoo! will beat Google?

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Yahoo vs Google

How Yahoo! will beat Google? By employing Scrum of course!

Read the article comparing Yahoo! and Google -

Yahoo says it is now trying to emulate Google’s faster method of creating products. Like most big companies, it used to develop software by first creating a comprehensive design that defined how features would be written and tested. Instead, it is now trying what is known as a scrum method, where it will plan, build and test parts of a product every 30 days.

“We may not know how everything fits together,” [Ash Patel, Yahoo’s chief product officer] said. But by creating partly completed products that can be shown to customers, “We can get insights from users and react to that over a three- or four-month period to put it all together,” he said.

Being Agile is the only way to beat your competition and, more importantly, building products that your customers really need.


 

 


2 Responses to “How Yahoo! will beat Google?”

  1. Aleksandra Says:

    ..or, by making an alliance with MSN and eBay, and waging a good ol-fashioned war against the Napoleonic Google (as in: http://www.economist.com/business/displaystory.cfm?story_id=7277064&CFID=85810205&CFTOKEN=55624e0-8acd8e03-f75d-4271-b27a-10139bd191b7). ‘Till then, long live Google!

  2. theWhole > sum(parts) » sticky peanut butter Says:

    [...] Its obvious that Yahoo needs to do something radical to beat Google. Letting the whiner Garringhouse get his way will only hurt them more. Wake up Yang and Filo! Share and Enjoy:These icons link to social bookmarking sites where readers can share and discover new web pages. [...]

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